ACCPAC
Launches Aggressive Challenge to salesforce.com and Other Online CRM Vendors
Hosted Service a Superior Alternative to
Salesforce.com and Other Online CRM Providers;Offers Extensive Customization
and Local Service and Support
QUEBEC CITY, PQ, August 21, 2003 -- ACCPAC
International, Inc., a subsidiary of Computer Associates International,
Inc. (NYSE: CA), announced today at its ACCPAC Partnership 2003 Conference
being held here the launch of ACCPACcrm.com ( www.accpaccrm.com ), a new
online service that provides Customer Relationship Management (CRM) to
businesses of all sizes. ACCPACcrm.com matches the online convenience
and features of providers such as Salesforce.com, UpShot and others, but
with key differences that make ACCPACcrm.com a superior choice. These
key differences include:
- The option to move to or from traditional "on-site"
deployment at any time, for any reason;
- Local service and support through an established, worldwide channel
of more than 650 ACCPAC CRM Solution Providers, Certified Consultants
and Development Partners;
- Integration with back office accounting;
- Advanced customization capabilities, and;
- Affordable, competitive pricing as low
as $17 per user, per month.
"ACCPACcrm.com offers a value proposition
that raises the bar for every online CRM vendor," said ACCPAC President
and CEO, David M. Hood. "Businesses don't want to be handcuffed to
inflexible vendors that try to lock them in to a particular technology
or platform. ACCPACcrm.com is based on our award-winning on premises CRM
offering. As such, businesses can subscribe to ACCPACcrm.com with the
peace of mind that comes with knowing they can deploy the same solution
internally at any time, without having to rewrite customizations or retrain
staff. In addition, whether the best choice is on site or online, our
global reseller and consultant channel is available for local service
and support."
ACCPACcrm.com effectively serves the growing demand
for CRM solutions that are affordable, flexible, can be implemented quickly,
and are available to users wherever they may be located. According to
Hugh Bishop, Senior Vice President of Emerging Technology Intelligence
at industry analyst firm Aberdeen Group, worldwide sector spending in
the CRM online market is expected to climb from $189 million in 2002 to
$1.99 billion by 2006.
Total CRM spending for 2003, according to Aberdeen,
is forecasted to be $15.4 billion (CRM Spending and Satisfaction Report,
February 2003, Aberdeen Group).
"The strength of ACCPACcrm.com is its real
flexibility for the business owner," said Alex Solomon, Co-founder
of Net@Work, an ACCPAC CRM Solution Provider based in New York.
"Typical online CRM systems force you into their way of doing business.
ACCPACcrm.com takes into account that every business is different. Every
company needs options so they don't get locked in to one way of doing
business. ACCPAC has made sure those options are available."
Hosted CRM Or On-Site CRM--Your Choice
Businesses subscribing to ACCPACcrm.com can easily convert to award-winning
ACCPAC CRM deployed on-site, and vice-versa, whenever they determine it
best suits their needs.
No other online CRM service offers this flexibility. There is no loss
of data, no loss of customizations, and no retraining costs. It's a simple,
easy transition process for the users, since the CRM user interfaces and
other key components are the same whether the solution is hosted or deployed
on-site.
Local Point of Contact for Service and Support
ACCPACcrm.com services are supported by a substantial, growing global
network of consultants and resellers who can provide needs analysis as
well as advisory, customization, training and other services to ensure
businesses get maximum value from their hosted CRM service. There are
already more than 650 ACCPAC CRM Solution Providers, Certified Consultants
and Development Partners worldwide available to assist businesses with
their ACCPACcrm.com subscription.
Integration to the Back Office
ACCPACcrm.com integrates, automatically, with the award-winning ACCPAC
Advantage Series accounting system, which is also available as a hosted
subscription service, providing users with access to additional key information
and functionality such as customer transaction data, credit availability,
and order processing.
Advanced Customization Capabilities
Unique among online CRM offerings, ACCPACcrm.com offers a higher degree
of customization and integration capabilities than online competitors.
ACCPACcrm.com provides extensive report and screen customization as well
as user defined workflows and user security administration.
Two Affordable Service Offerings
ACCPACcrm.com is available in either an Enterprise or SalesTeam service
offering. ACCPACcrm.com Enterprise provides fully integrated Sales Force,
Marketing, and Customer Care automation. ACCPACcrm.com SalesTeam is designed
for businesses that only need Sales Force Automation, or who want to gradually
phase in implementation of additional CRM components over time. The total
number of users is unlimited for both Enterprise and SalesTeam.
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